Google Advertising Tools: Cashing in with AdSense, AdWords, and the Google APIs @ richardeward.com

Google Advertising Tools: Cashing in with AdSense, AdWords, and the Google APIs
by Harold Davis
from O'Reilly Media, Inc.

Features:

• Illustrated

Customer Reviews:

• Avg. Customer Rating: 4.0 / 5.0

• Not so useful
  I was already doing my own Google advertising when I got this book thinking that I will learn a quite a bit of new things from this book. Not so. If you took the time to read Google's own information and FAQ, you would have understood 90% or more of the stuff. I found the screen shots in the book particularly annoying, the prints are so small and are printed in very light colored ink that they are unreadable. You can't read this book without being in front of your computer to follow along each screen to... more info

• Great resouce book
  Like most of the O'Reilly books, this is very well written and a really good resource for tips and hints. It is not as good for a beginner, but is good for people that need a good resource to go to the next level.

• Google Advertising Tools: Cashing in with AdSense, AdWords, and the Google APIs
  It is estimated that Google ads reach 80% of all Internet users. No other advertising system or promotional scheme (including spam campaigns) can boast such coverage. Cashing in on Google ads either as an advertiser through AdWords or by getting paid by the click for hosting Google ads through Adsense is a pretty quick and simple process.
  Google Advertising Tools is meant for the beginner advertiser or new website owner who would like to make a little extra money through hosting Google ads. This book... more info

• Just OK
  This book was OK, I mean it has some good information but you can find most of it online so it is more of a resource book instead of a book having especially valuable information.
  Im glad I bought it cause I now have a resource book on the shelf and dont have to search online and I often have limited time.
  If you have the time to research online then do that, otherwise by this book.

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