The Business of Software: What Every Manager, Programmer, and Entrepreneur Must Know to Thrive and Survive in Good Times and Bad @ richardeward.com

The Business of Software: What Every Manager, Programmer, and Entrepreneur Must Know to Thrive and Survive in Good Times and Bad
by Michael A. Cusumano
from Free Press

Customer Reviews:

• Avg. Customer Rating: 4.5 / 5.0

• Some value here, but could be better
  This book offers some good perspectives on software companies, but I was shocked and disappointed with a glaring omission - software as a service (SaaS). This book points out that one of the critical decisions of a software company is between a product company (that sells a product) and a services company (one that provides consulting and/or custom development work). Product companies are generally more profitable (in good times) because they have lower marginal costs. Service companies are more steady, and... more info

• Product verses Service
  I2 in 1996 went from $20 a share to $111 a share in 2000 and then to 41 cents in 2002. "Writing off the value of acquisitions that never lived up to their promises caused I2 to lose nearly $8 billion in 2001. Revenues in 2002 showed that I2 never really had a billion dollar business. In 2001, according to the restated financial information it cost I2 about $1.32 for every dollar of revenue. Including all operating charges and expenses, in 2001 it cost I2 $9 for every dollar in sales. In 2001-2002, I2 sold... more info

• Awesome !
  Cusumano shows us what we, IT professionals, should know about business of software. He also shows us, in a very simple manner, what we must really know about software and its value chain.

• Excellent book
  This book is like a text book. Excellent source of information. Too much emphasis on Microsoft but when this book was written, Microsoft was at the top of their field.

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