100 Great Businesses and the Minds Behind Them @ richardeward.com

100 Great Businesses and the Minds Behind Them
by Emily Ross, Angus Holland
from Sourcebooks, Inc.

Customer Reviews:

• Avg. Customer Rating: 4.0 / 5.0

• From "acorns" of ideas to "oak trees" of business success
  
  Emily Ross and Angus Holland provide mini-profiles of 100 quite different companies, some of which were later sold before they became dominant in their respective industries, others that continue to thrive under the leadership of their founders or second-generation successors. What these remarkable companies share in common (other than their great success) is that each is based on an insight with regard to how to solve a problem. Here's an example of such an insight that resulted, not in one great... more info

• Business trivia
  The authors deliver as promised through a blitzkrieg tour of '100 Great Businesses'. At times the information is scarce and superficial, but if you're looking for business trivia, or a quick glimpse for areas worth further research, this is a great book for the task.

• Nice quick read
  This book had lots of good stories. It didn't get very much into specifics though; it mostly dwelled on how each business became something no one though it would be.

• Every business has a different beginning
  I thought this book was interesting. Some companies I'd never heard of and some I knew well. I don't think it was meant as a complete education on starting a business but what I do think it was meant for AND what it accomplished was no two businesses (or people) are created the same way. It's for people who need to know that just because Phil Knight started selling sneakers out of his car is not the only way to start a business. It was also interesting to read about some people who were tricked or gave up... more info

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