The Dip: A Little Book That Teaches You When to Quit (and When to Stick) @ richardeward.com

The Dip: A Little Book That Teaches You When to Quit (and When to Stick)
by Seth Godin
from Portfolio Hardcover

Customer Reviews:

• Avg. Customer Rating: 4.0 / 5.0

• Simple but true.
  This is a very simple but powerful concept that will help those who apply it to achieve more in all areas of their lives.

• No Good
  This book was awful! It tells you to quit, then not to quit, then says to watch out for cliffs and cul de sacs, but never shows you how to recognize whether you are in a dip, on a cliff, or in a cul de sac. Also, the book states numerous "facts" without ever stating how these "facts" were garnered. Was this through scientific methodology, his personal hunches or observations or something else entirely? It espouses that an attitude of scarcity creates opportunities for winners when most "real" thinkers... more info

• c'mon, this is a (good) short article, not a book
  seth godin's writing has had a huge impact on me and the company i lead. it was his book, purple cow, that -- about 3 1/2 years ago now -- was the tipping point (ha! title confusion!) into our starting a massive internal campaign of change. so i'm usually pretty quick to pick up godin's new books and devour them.
  the dip is godin's newest book; and, it seems to me his last couple haven't been as original or strong as previous stuff. this book is one powerful, brilliant, must-read idea: every idea,... more info

• Short, yet motivational, readable and to the point
  Dont buy this book if you normally measure the value of one by number of page and word. Nor you want to read something scholarly, well packed with arguments, references, real life stories and quotes. Buy and read it if you want to appreciate something short but to the point, something that you can read and re read it in your whole life.
  p.s. Below please find my favorite passages for your reference.
  It's easy to be a CEO. What's hard is getting there. pg 19
  It's human nature to quit when it... more info

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