Having Trouble with Your Strategy? Then Map It (HBR OnPoint Enhanced Edition) @ richardeward.com

Having Trouble with Your Strategy? Then Map It (HBR OnPoint Enhanced Edition)
by Robert S. Kaplan, David P. Norton
from Harvard Business Review

Features:

• Download: PDF

Customer Reviews:

• Avg. Customer Rating: 3.5 / 5.0

• Mapping Strategy
  The authors of this article have used an extension of their ground breaking work "The Balanced Scorecard, Translating Strategy into Action" to come up with strategic map template to translate strategy into action. The balanced scorecard measures a company's performance from four perspectives namely financial, customer, internal processes and learning and growth.
  The strategy map is a visual framework which embeds the different items in an enterprise's balanced scorecard into a cause and effect chain,... more info

• Great for a Quick Study of Mapping
  No, this is not an intense study of mapping, but if you're interested in gaining a quick overview of the concept so you can participate in a strategic mapping initiative, this article will help prepare you for the process. Also very useful as a visual reference aid while working through a more thorough publication such as "Strategy Maps" by Kaplan and Norton. For $7, I felt it a worthwhile purchase.

  However, there was a technical glitch. When I downloaded it, the article came up within IE6 and Adobe... more info

• Fast, good strategy information
  If you want some quick, inexpensive info on strategy to help you on a project or schoolwork, or just for professional interest, this is great.

  It takes seconds to download and you can print and read on the bus!

• Useful map/template to translate strategy into action
  This 2000 Harvard Business Review article, by Harvard Business School professor Robert Kaplan and David Norton, founder and president of the Balanced Scorecard Collaborative ... and ex-president of Nolan, Norton & Co., is an extension to their 1996-book 'The Balanced Scorecard: Translating Strategy into Action' and their 1992-, 1993-, and 1996-articles. The balanced scorecard made it possible for managers to express and measure operational performance.

  In this article, the authors discuss the use of... more info

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