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Selling the Dream
from Collins Business
Customer Review:
Good book to read, for every one that want a vision to create a better conection to clients, used by Harley Davidson, Macintosh, Porsh, Ferrari, Cristal Line, specialy attention to tools for evangelism, and how to use of enemies in your own favour, that sometimes we forget do.
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Customer Rating:
4.5 / 5.0
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